

Metropolitan Partners developer, specializing in premium-class investments, has asked us for comprehensive support starting with creating a new name for the investment, up to developing a complete strategy for positioning the brand. The work included preparing all of the promotional and sales materials, basing on the created brand, as well as actions aimed at acquiring new clients. In terms of mutual work, we’ve also created an outdoor campaign and co-hosted various trade events during which the first apartments have been sold.
Park Place is a modern location, planned considering people who search for relax and ease in the centre of the bustling Warsaw.
Park – relax, garden, ease, a place for urban meetings. A specially designed and well-thought location designed for leisure. Place – a special location, an apartment, an estate.
Park Place (similarly to Spire, Cosmopolitan, etc.) constitutes the name of many residential investments. Those most known are i.a. Thirty Park Place in New York. Thus, giving the investment such a name places it within a world-known quality.
One of the technological and conceptual challenges was designing the Park Place 3 website, in such a way so that the unique feeling of the investment could be felt already on the level of the site. In order to emphasize the low-key character and exclusiveness of the investment, only a selected number of people had access to the website during the first month. A special password for the website has been handed over to guests participating in closed trade events, in the form of a prestigious invitation. Park Place 3 is the first investment in Poland which introduced similar solutions as an element of the strategy for optimizing the brand.
The strategy resulted in an efficient optimizing of the brand and an effective AdWords campaign. More than 25% of the apartments have been sold within four months from the first multimedia presentation prepared by KERRIS. The investment is covered by our ongoing service. View the investment video!
Our team can’t wait to hear your idea and support you with our experience.
Dorota Nieroda
MARKETING DIRECTOR, VISTULA UNIVERSITY GROUP
As part of our cooperation, the interactive agency KERRIS was responsible for digital actions as well as the concept and implementation of full BTL communication with the elements of ATL. Thanks to experts from KERRIS, the Vistula Group website is one of the most modern websites of universities in Poland. We received comprehensive, expert support. Communication with the agency went extremely well, and their proactive attitude caused that at every stage of cooperation we knew that we were in the best hands. We recommend KERRIS – a group of specialists you can count on.
Toni Borgsten
BRAND MANAGER FINLAND AT BETSSON.COM
We have been successfully cooperating with KERRIS agency for several years. They have been responsible for the creation, various campaigns, activations, as well as strategy, advanced technological solutions, and media buying. Thanks to their experience and engagement in the projects, we have gained a significant number of new customers and managed to retain the existing ones. KERRIS is a reliable, trustworthy and valuable partner who always delivers on time. We recommend choosing their services to everyone who wants to succeed in business.
Janusz Marynowski
DIRECTOR OF THE SINFONIA VARSOVIA ORCHESTRA
Specialists from KERRIS have greatly contributed to the success of the last edition of our festival: nearly 40,000 listeners and 98% attendance rate. KERRIS agency is a reliable and professional partner, which I can definitely recommend.
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